Perfecto Sanchez was born in NYC and raised at U.S. Army Ranger School by way of West Point. A decorated military veteran with two combat tours to Iraq. A seasoned marketer with the buzzwords to prove it. From launching Kraft’s most successful innovation to date to launching Brooklyn’s first Organic Christmas Tree Company, he brings his passion for people and purpose to each and every endeavor. Ask him how he became the first American to row across the North Sea, a project to raise money and awareness for Mission Blue and ocean sustainability.
London born and Cambridge educated, but that is where his traditional upbringing ends. Over his professional career he’s launched a Detroit based distillery run by female entrepreneurs, appeared as a business expert on BBC World, launched a biodegradable balloon business, created the world’s first social enterprise in spirits bringing safe water to thousands of people, and sailed over 3,000 nautical miles as a professional skipper.